Our Story
Our story starts on drugstore racks over 35 years ago in the Philadelphia suburbs, introducing readers that defied expectations for quality and style.
Today, SAV Eyewear has evolved to meet the changing marketplace, offering the most exciting technically advanced eyewear collections in stores and online globally.
Our Difference
No matter where and when you need the perfect pair of eyewear, we bring you comfortable, lightweight, and fashionable options that exceed all expectations at an attractive price.
Super flexible and light material, advanced stainless steel spring hinges, progressive reading lenses, and blue light protection are just some of the options offered within our collections.
Our Promise
Breaking the mold is in our DNA - just like the people who wear our eyewear. But breaking your glasses is not acceptable.
We do more than just create pretty eyewear - we source the best frame materials and optical hardware to offer you total comfort and durability as well as precision optics.
From Our Founder
For over 35 years, I’ve lived and breathed this business, and I’m still as hands-on today as I was when working out of my car in 1986.
At SAV Eyewear, everything starts with a deep love for design—and a belief that eyewear should do more than just serve a purpose. It should make you feel something. From the very beginning, I’ve personally reviewed every style that goes into our collection. It’s a responsibility I don’t take lightly, because each frame represents a promise—to deliver quality, creativity, and care in everything we do. Today, I’m lucky to work alongside an extraordinary team who shares that same passion. Together, we approach every detail with intention and pride, making sure each piece not only looks great, but feels right—because your satisfaction is everything to us. When you choose SAV Eyewear, you're not just buying a frame. You're joining a family that genuinely cares about how you see the world—and how the world sees you.
Thank you for trusting us with something so personal. We’re honored to be part of your story.
Steve Liebers
President and Founder / SAV Eyewear
